Lead service

Conference & event social media coverage in Boston

“Our event brought the right people together. Those who could not attend deserve to see what happened.”

The best of an event belongs to the people in it: the keynote speakers, the panelists and the guests who came. We capture those moments as they happen, and give everyone who could not attend a considered view of what took place. Planned with you in advance and approved before posting. Based in Boston, covering events in Boston, New York and New England.

A crowd gathered in a dark industrial venue under projected text reading “February 1st”
Who it’s for

Organizers, hosts and exhibitors

Conference organizers and associations, and healthcare, biotech, medtech and technology companies that host or exhibit at conferences, summits and launches in Boston, New York and New England. Covering a medical or biotech conference? See conference coverage for regulated fields.

What you get

Coverage before, during and after the event

  • Pre-event content. Introduces your speakers and tells your audience where you will be and why to attend.
  • Live posts and stories. The moments that matter, published as they happen.
  • Speaker quotes, clips and photos. The keynotes, the conversations and the people who came, captured on the floor.
  • A recap after the event. Ready for your review.
  • A 30-day content pack. About a month of posts built from what we captured, so the best moments stay in view long after the event ends.
How it works

Planned in advance, approved before it is posted

  1. Discovery call

    Tell us about the event, the schedule, your speakers and guests, and how your medical, legal and regulatory review works.

  2. Plan and approvals

    You receive a content plan and posting schedule to approve. Anything that needs your review goes through it before the day.

  3. On the day

    We post live and publish stories, capturing the keynotes, the conversations and the guests for the weeks that follow.

  4. After the event

    A recap, a 30-day content pack, and a results summary you can share with your leadership.

Turnaround and pricing

What to expect

Turnaround

Highlights during the event. Edited content is typically ready for your review within 48 hours. Your signed agreement sets the exact delivery schedule. Posting happens after your approval, including any compliance review your team requires.

Investment

Custom quote per event, based on days on site, number of creators and location. Travel outside Greater Boston is billed at cost and included in your written quote before you sign.

Built for regulated teams

Built around your review process

Event content in healthcare and life sciences has to clear review. We plan for it from the first call.

  • No medical claims, and no off-label or unapproved claims
  • No identifiable patient details without written consent
  • FTC disclosure on influencer and testimonial content
  • Venue, organizer and speaker consent rules respected on site
  • Room for your medical, legal and regulatory review before anything is posted
Proof

An event, shared beyond the room

Influencer event · Feb 2024

Concorde Hotel New York

3.27Mreach from one influencer event during New York Fashion Week

Learn more about our approach to regulated healthcare

On the event floor

Events we’ve covered

Our founder filming a conference session on her phone, with attendees seated behind her
Conference

Capturing a session live

Filming a conference session on location.

Five speakers seated on a dark stage below a screen reading “Welcome” and “Our panel”, with the audience in silhouette
Women’s health

The M Factor: Conversations on Main Street

Event coverage at Landmark.

Visitors crowded around a bright blue exhibition booth with a touchscreen game, at New York Comic Con
Trade show

New York Comic Con

Booth coverage for M2P2.

FAQ

Event coverage questions

What does conference and event social media coverage include?

Coverage runs before, during and after the event: introductions to your speakers beforehand; live posts and stories of the keynotes, the conversations and the guests on the day; speaker quotes, short video clips and photos; a recap; and a post-event content pack with about 30 days of posts.

How is event coverage priced?

Custom quote per event, based on days on site, number of creators and location. Travel outside Greater Boston is billed at cost and included in your written quote before you sign.

How fast is the content ready?

Highlights during the event. Edited content is typically ready for your review within 48 hours. Your signed agreement sets the exact delivery schedule. Posting happens after your approval, including any compliance review your team requires.

Can you work with our medical, legal and regulatory review?

Yes. We plan content ahead of the event so it can go through your review, and we follow your rules on the day: no medical claims, no off-label claims, and no identifiable patient details. Posting happens after your approval.

Can you cover multi-day events, or events outside Boston?

Yes. Multi-day coverage and additional locations are quoted per event. Travel outside Greater Boston is billed at cost and included in your written quote before you sign.

Who covers the event on the day?

The strategist who plans your coverage is on site with your speakers and guests, so the person who shapes the plan is the person in the room.

How is live social media coverage different from hiring a video crew?

A video crew delivers footage. Live social media coverage delivers posts: planned and approved in advance, published while the event is under way, with the footage edited into short clips and a 30-day content pack. We plan around your review process and publish only after your approval.

We are exhibiting rather than hosting. Can you still help?

Yes. We cover booths, sponsored sessions and receptions as well as full conferences. Tell us the schedule and what you want people to see, and we will plan around it.

An event on the calendar?

Tell us the date and who will be in the room. We will return with a considered plan and proposal.

Book a Discovery Call